“The Base10 project breaks the concrete conventions of numerical systems”

10 NUMBERS
20 DESIGNERS
20 SCULPTURES

BASE10 is a project that proposes an alternative approach to the nature and purpose of typography, using the vehicle of numbers. Twenty typographers from around the world were invited to design a number from 0—10 with the request to reflect something about their locality in the design, whether that be cultural, geographical, historical or socio-political. This addition to the normal purpose of numbers and typography seeks to forge an emotional and narrative connection between the designer ‘sender’ and the viewer ‘receiver’, opening up the possibility of a transfer of meaning between form and content.

2D and 3D states become fluid when light is introduced. Numbers have an ability to speak through the language of shadows

In search of Balance: Balancing the contrast of materials between Concrete and Perspex. Balancing the context, valued intent, and sensibilities of what both the materials echo and convey to those that interact and experience. Perspex is abstract, interpretative, influenced by variables such as with the interaction, of time and light. Concrete is not abstract, fixed and unalterable, it is a reality or practice.

The patterns in characteristics of numerical shape and tone of voice elude to the rising results of convergence and divergence. This reinforces that typography prompts scope for individual interpretation. To develop and differentiate meaning requires the understanding of how numerical gestures can initiate profound emotional qualities. By focusing on how shape produces an emotional response “in you” allows for a shift in processing a numbers form before its function.

BASE10 Performance Piece explores the activation, re-negotiation and transformation of means to express -  in challenging rigidity of expected convention. This piece is a dialogue between sculpture, movement and subjectivity to push the possibilities of seeing numbers as art.